About Allison and Partners
FORTUNE 500 TO THE TITANS OF TOMORROW
WHAT MAKES ALLISON & PARTNERS STAND OUT?
Many of our employees call out the entrepreneurial culture, in which great ideas flourish. Prospects often gravitate towards the diverse range of clients and unique advantages our comprehensive set of practice areas and geographies provide. Our clients appreciate how nimble we are and our deep understanding of digital technologies and social media, and also appreciate the fact that we know that today defining brand experience through impactful storytelling is everything-and often makes the difference between being one of many who is liked, to being one of few who is adored. The media and bloggers we work with on a daily basis respect that fact that we’re responsive and smart, understanding the bigger picture and demands on their time.
As Allison & Partners has grown, we have never lost the qualities that set us apart from other PR, marketing and public affairs agencies. Those core principles can be distilled into a few key points:
It’s About the Work
Breakthrough campaigns are never one-size-fits-all. Great ideas and campaigns must be as tailored and individualized as a finger print. Every client at Allison & Partners is served by category experts and diverse teams from throughout each of our 10 domestic and international offices.
Cross-Industry Expertise
While we’ve grown and expanded both our breadth and depth of expertise, we have not allowed our people to get trapped in silos. Inspiration can and should come from any industry – that’s why our teams with deep expertise in consumer PR and marketing, digital and social media, cause-marketing, technology, corporate communications and brand innovation work side by side blending ideas, approaches and strategies to create truly integrated, unique campaigns for our clients.
Senior People on Every Piece of Business
An important distinction at our company, and something that appeals equally to our clients and our employees, is that our senior people are not just number crunchers and window dressing for new business meetings. Our partners, MD’s and SVP’s are account strategists, senior counselors and team leaders. Why bring on the best talent and then limit their ability to do their best work?
Small Enough to be Agile, Large Enough to Have Impact
As we’ve grown, we’ve been able to keep our size an advantage. We’ve never grown just to be big because frankly bigger isn’t always better. This philosophy imbues everything we do, down to the size of our individual offices. Our breadth of offerings and talent will always remain more important than our sheer size. So even as we continue to grow we will keep the agility today’s business environment demands to drive creativity, innovation and client service.
So, coming back to the original question — Why Allison? More than the innovative work, the integration of marketing disciplines, and the media insight, whether you are a client or a member of the team, the answer is “the people.” Our culture of creative collaboration, unwavering entrepreneurialism and empowerment is what has taken Allison & Partners through the dot com bomb of 2001, to the imagination economy of today and what will continue to propel us into the future.